Lulofs Design and Art Direction is a full-service design studio and approaches every project as a brand-building opportunity. I believe that design is foremost the discipline of strategic thinking, attitude and artistry combined with a solid process for achieving your goals. My work processes from a content driven point of view to a complete visual strategy resulting in a seamless customer experience. I can support a project across the following expertise:
Detail Coming Soon:
1: Provide a clear statement of objectives, with priorities.
2: Relate the objectives to overall product positioning.
3: Indicate if and how you’ll measure achievement of goals.
4: Define, characterize and prioritize your audience.
5: Define timeframes.
6: Explain the internal approval process.
7: Execution.
Brand Building
Naming
Corporate Identities
Brand Guidelines
Taglines
Corporate Communications
Advertising
Print Advertising
Outdoor Advertising
Guerilla Marketing
Direct Mail
Promotions
Interactive
Website Design
Mini Sites
Campaign Sites
Print
Annual Reports
Books
Brochures
Catalogs
Collateral
Data Sheets
Information Graphics
Packaging
Point-of-Sale
Posters
Presentations
Press Kits
Print Production
Promotions
Retail Displays
Retail Environments
Sales Sheets
Signage Systems
Stationary
Brand Strategy
Brand Vision
Brand Positioning
Brand Architecture
Brand Management
Corporate Culture
Competitive Audits
Market + Brand Analysis